Texas Music Seminar 2018

The seminar will take place at the Hilton College Station & Conference Center in College Station, TX on December 3rd & 4th and is designed to give aspiring artists a full day of information and tools from industry experts to help them navigate the Texas music scene a little better.

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Only 250 tickets will be made available and we do expect this event to sell out!

The Seminar

 The entire seminar is centered around entry-level questions and answers in the form of presentations, speeches, panels,  moderated Q&A and audience Q&A. While the bulk of the content will revolve around the Texas/Red Dirt Scene, all most all of it will be relevant to pretty much any independent country, bluegrass, Americana, folk, or southern rock musicians.

Submit questions to be answered during the seminar here


The Texas Music Seminar will provide aspiring artists great opportunities to meet other artists, meet industry professionals, find new resources and network!

We will also be compiling a playlist of songs from artists who attending the seminar so we can all explore each other’s music! Just fill out the info below and we’ll take care of the rest!

Texas Music Seminar Spotify Playlist Submission Form

Jam Sessions

We’re excited to announce that we will have two jam sessions this year!  One will take place on Monday evening after the last session at the Hilton Ballroom and one will take place on Tuesday evening at The Tap!  Artists will have the opportunity to sign up for both nights.  Due to there being limited time slots, names will be randomly drawn 3 weeks before the seminar!

Jam Session sign up

Schedule & Agenda

*All events are subject to change


1:30 – Registration/Check-In

2PM: Building a Brand – Merch, image, campaigns, design, and more!

  • Tiffini Brock
  • Mark Sanders
  • Taylor Ashlynn
  • Jackson Conrad

3PM: Music Law 101:  copyright, publishing agreements, management agreements, recording agreements, distribution agreements, etc.

  • Mike Tolleson
  • Gwen Seale

4PM: The Pre-Release Stage : All the things you need to check off the list before releasing a new project!

  • David Macias
  • Tiffini Brock
  • Jill McGuckin
  • Christina Ramirez
  • Alex Torrez

5PM:  Texas Talk:  A journey through Texas radio, the Texas charts, Texas music scene history, Texas music and the economics!

  • Debbie Green
  • Chris Fox
  • Dave Smith
  • Brendon Anthony

6PM: Artist Insights: An accomplished artist will take us through their musical journey, discuss the early years, give us some insights in to some of the things they’ve learned along the way, and we’ll pick their brain about social media, music streaming, and any advice they have for up-and-coming artists.

  • Mike Ryan

7PM – Break for Dinner (on your own)

8PM-11PM Acoustic Jam and Cocktails



8:30: Registration/Check-in

9AM: Radio Promotion: All things radio promotion!

  • Debbie Green
  • Tami Millspaugh
  • Tiffini Brock
  • Dave Smith

10AM: Finding Your Sound: Creativity, Originality, Authenticity, and Quality!

  • David Macias
  • Gino Genaro
  • Tami Millspaugh
  • John Dickson
  • Erik Herbst

11AM: Publishing Presentation: An introductory guide in to the world of publishing!

  • Scott Gunter

11:50: Lunch

12:30 Touring Strategy: Touring strategy, figuring out which markets to hit, getting opening gigs for bigger artists and more!

  • Eddie Kloesel
  • Jeb Hurt
  • Meredith Jones
  • Andres Rocha
  • Wayne Foster

1:30 Artist Management: Tour management, marketing, business strategy, revenue management and more!

  • Gino Genaro
  • Eddie Kloesel
  • Bruce Kalmick
  • Alex Torrez
  • Wayne Foster

2:30: The Digital Age: Social media, music streaming, websites, video content and more!

  • Rita Ballou
  • Chris Fox
  • Jeb Hurt
  • Tiffini Brock

3:30: Getting the Attention of Talent Buyers: Reaching out to talent buyers, booking shows, mistakes artists make, and how venues and festivals make their decisions

  • John Dickson
  • Kolby Cunningham
  • Meredith Jones
  • Andres Rocha

4:30PM: Songwriting: 3 respected songwriters will share their insights on finding inspiration, song structure, melody, writer’s block, co-writing, & more!

  • Drew Kennedy
  • John Baumann
  • TBA

5:30PM: Artist Panel:  3 accomplished artist will share their insights and experiences!

  • Wade Bowen
  • Parker McCollum
  • Bri Bagwell

7PM-11PM: After Party & Acoustic Jam at The Tap



Alex Torrez – Torrez Music Group (Shotgun Rider, Jamie Lin Wilson, Kylie Rae Harris, Triston Marez)

Andres Rocha – Koe Wetzel (Former Booking Agent and Current Drummer)

Brendon AnthonyTexas Music Office

Bri Bagwell – Artist

Bruce Kalmick – Triple 8 Management (Josh Abbot Band, Pat Green, Kevin Fowler)

Chris Fox – Texas Music Pickers

Christina Ramirez – Texas Music Pickers

Dave SmithTexas Regional Radio Report & Dave Smith Promotions

David MaciasThirty Tigers

Debbie GreenDebbie Green Promotions

Drew Kennedy – Songwriter/Artist

Erik HerbstThe Panhandle House

Eddie Kloesel – Triple 8 Management (Whiskey Myers, Sam Riggs, Chase Rice)

Gino Genaro – CDA Entertainment (Aaron Watson, Cameran Nelson)

Gwen Seale – Mike Tolleson & Associates, Inc.

Jackson Conrad – CC Creations

Jeb Hurt – Red 11 Music

John Baumann – Songwriter/Artist

John DicksonDickson Productions (Steamboat MusicFest, Rio Frio Fest)

Jill McGuckinMcGuckin PR

Kolby Cunningham – Twisted J Live

Mark Sanders3 Twenty One Media

Meredith Jones – CAA

Mike Ryan – Artist

Mike Tolleson  – Mike Tolleson & Associates, Inc.

Parker McCollum – Artist

Rita BallouKOKE FM

Scott GunterDurango Artists (Cody Johnson, Roger Creager, Randall King)

Taylor Ashlynn – Texas Music Pickers

Tami MillspaughTexas Record Chick

Tiffini Brock – Blue Lark Entertainment

Wade Bowen – Artist

Wayne Foster – Rock and Soul Management (Mike Ryan)




Stay in the Loop with Updates and Announcements on the Texas Music Seminar 2018

Email – Newsletter

Click “Interested” or “Going” on our Texas Music Seminar Facebook Event

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If you’re interested in getting your brand, business, products, or services in front of 200+ people in the Texas/Red Dirt Scene email us at TexasMusicPickers@gmail.com


Is there an age limit?

There is not an age limit.


Can I bring a laptop? Will there be WiFi avaliable?

Yes and yes.


Do I have to stay at the Hilton?

No, you can stay wherever you’d like; however The Hilton is the only place we have a special rate.




I have been to The Texas Music Pickers Seminar every year since the beginning. It allowed me to absorb helpful information from other big artists and business people that I looked up to in the scene. Everything from personal artist stories to social media to learning how to get on with a booking agency, this seminar will leave you intrigued and inspired. So check it out, market yourself, build relationships, and take in some very helpful and useful information about our Texas music scene!

Chris Colston



Last year I attended the Texas Music Seminar for the first time. I was very impressed. The panels were very informative and the staff was super helpful. In addition, I got to meet a lot of Texas talent. This is a great value and I look forward to attending the seminar again this year.

Mark Lambert



Attending the Texas Music Seminar was a great experience, especially getting to network with others and meeting other artists and experts in this industry. Looking forward to attending again!

Bonnie Lang


Last years TMP seminar was a blast! I met a lot of great people and got info that is critical to have if you’re trying to make a name in this scene. 2017 was a good one but I can’t wait to see what’s in store for this year.

Canaan Bryce


The Texas Music Pickers Seminar is a must attend event for anyone pursuing a career in our industry. The amount of knowledge and experience presented is incredibly impressive. I have seen firsthand the results of Artists applying this knowledge and making huge leaps in their careers. You won’t find this many All Stars willing to share everything in one place anywhere else.
Paul Steen
Owner/Talent Buyer for Bubba’s Brewhouse

The Texas Music Seminar is a must for any artist looking to further their career.

By attending the seminar and listening to the panelists of industry professionals you will receive vital information in the areas of songwriting, radio play, radio promotion, Spotify, booking agents, artist management, and many other topics that are absolutely necessary for a career in not just Texas Country, but any type of music in today’s market.
Will Carter

Author: Chris Fox

Music addict, a sucker for heartbreak songs, and avid Houston sports fan! I'am also the Editor-in-Chief of Texas Music Pickers.

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