Texas Music Seminar 2020

The seminar will take place at the Hilton College Station & Conference Center in College Station, TX on February 17th & 18th and is designed to give aspiring artists a full day of information and tools from industry experts to help them navigate the Texas music scene a little better.

Only 200 tickets will be made available and we do expect this event to sell out! You can purchase tickets below!

The Seminar

 The entire seminar is centered around entry-level questions and answers in the form of presentations, speeches, panels,  moderated Q&A and audience Q&A. While the bulk of the content will revolve around the Texas/Red Dirt Scene, all most all of it will be relevant to pretty much any independent country, bluegrass, Americana, folk, or southern rock musicians.

Submit questions to be answered during the seminar here


The Texas Music Seminar will provide aspiring artists great opportunities to meet other artists, meet industry professionals, find new resources and network!

We will also be compiling a playlist of songs from artists who attending the seminar so we can all explore each other’s music! Just fill out the info below and we’ll take care of the rest!

Texas Music Seminar Spotify Playlist Submission Form

Jam Sessions

We’re excited to announce that we will have two jam sessions this year!  One will take place on Monday evening after the last session at the Hilton Ballroom and one will take place on Tuesday evening at The Tap!  Artists will have the opportunity to sign up for both nights.  Due to there being limited time slots, names will be randomly drawn 3 weeks before the seminar!

Jam Session sign up


Schedule & Agenda

Monday, February 17th

2: Kick off


2:15: Get Your Merch Game Right – Presentation


2:45: Working with Brands and Getting Sponsorships


3:35: Ice breaker/social

  • Group


3:45: Music Publishing and Major Record Labels


4:35: Questions and Social for Presenters

  • Presenters and panelists are available for questions


5: Making a Splash on Radio


6:  One-on-One with the Head of Country Music at Spotify

  • John Marks (The Head of Country Music at Spotify)


8-11: Mixer and Jam Session (Hilton Ballroom)

  • Group


Tuesday, February 18th


9: Talking to Talent Buyers


9:50: Ice breaker/social

  • Group


10: Making the Most of Your Studio Time


10:50: Social and Chat with Presenters

  • Presenters and panelists are available for questions


11:15: Music Law – Presentation


12:05: Lunch

  • Group


12:45: Getting the Word Out About Your Shows


1:45: Releasing Music in 2020?


2:35: Ice Breaker/Social

  • Group


2:45: Getting Down to Business (Management)


3:35: Social and Chat with Presenters

  • Presenters and panelists are available for questions


4: Marketing and Advertising in Today’s Digital Landscape- Presentation

  • Scott Heuerman (BubbleUp/VP of Marketing)


5:00: Demystifying Spotify

  • Brittany Schaffer – (Head of Artist & Label Marketing, Spotify Nashville)
  • Dan Franquemont (Coordinator, Artist & Label Marketing, Spotify Nashville)


6: Keynote Artist


8-12 After Party and Jam Session (The Tap)

  • Group


You can book your reservation at the Hilton for a discounted rate here: https://www.hilton.com/en/hi/groups/personalized/C/CLLCHHF-TPICK0-20200217/index.jhtml


Author: Chris Fox

Music addict, a sucker for heartbreak songs, and avid Houston sports fan! I'am also the Editor-in-Chief of Texas Music Pickers.

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